Influencer marketing is a powerful way to reach your target audience. It has been shown that influencer campaigns generate 11x greater ROI than any other digital marketing channel, and it’s because these influencers have a dedicated following who trusts their opinion, giving them a “word-of-mouth” advantage that marketers have tried to crack for years. And […]
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I’m passionate about creating a space on the internet for brands to drive positive change for their audience. Whether it’s providing entertainment, education, or inspiration, I believe that brands have an obligation to their customers to invest socially in the loyalty that they seek from their buyers. And like any good relationship, it’s a two-way street.
That’s what I love about social. I mean, when’s the last time a billboard responded to your question?