subscribe →
  • Future of work
  • Emerging trends
  • AI & communications
  • Marketing culture
  • Social media strategy
  • Leadership
  • Internet behavior

topics:

A newsletter from Hillary Applegate exploring modern marketing, internet culture, leadership, social media, AI, flexible work, and the realities of building brands in a permanently online world.

Part strategic POV, part industry observation, part “can we talk about what’s actually happening here?”

hold to read

linkedin Newsletters

subscribe →
  • Executive communications
  • Public relations
  • Reputation management
  • Leadership visibility
  • Brand trust
  • Media strategy
  • Corporate communications
  • Crisis communications

topics:

A newsletter from Jacqueline Keidel Martinez focused on modern communications, PR, executive messaging, reputation, media, leadership trust, and the moments shaping how brands communicate publicly today.

Built around the conversations happening behind the scenes before they ever become headlines.

Off The Record

Tracking performance shouldn’t feel like decoding a spreadsheet from another dimension.

This reporting template helps brands organize metrics, identify what’s working, and build smarter reporting systems around social performance.

Social Media Reporting Template

Get that momentum boost you’ve been looking for with a practical checklist covering daily, weekly, and monthly actions designed to strengthen your Instagram presence over time.

Instagram Growth Checklist

Templates & Trainings

The strongest brands don’t “wing it” online.

This free strategy template walks through goal-setting, audience alignment, platform planning, content direction, and the foundations behind a stronger social presence.

Social Media Strategy Template

The internet moves fast. Culture moves faster.

Get updates on modern marketing, communications, social media, executive visibility, internet culture, and the trends shaping how brands grow online today.

stay in the loop

email list