If you’re not using social media as a pillar of your recruitment strategy, you’re missing out. Not only are your applicants online – they are looking for the opportunities your company is providing!

Here’s what the data shows:

• 96% of job seekers use social media when conducting a job search (CareerArc)
• 49% of professionals follow companies on social media to stay aware of job opportunities (LinkedIn)
• 81% of jobseekers want to see job opportunities posted to Facebook (Link Humans)
• 78% of recruiters expect social media recruiting activities to increase (Jobvite)
• 46% of companies said social media recruiting investments are a focus in 2020 and beyond (Jobvite)
• Instagram recruiting more than doubled between 2017 and 2020 (Jobvite)
• Nearly 40 million people search for jobs on LinkedIn each week (LinkedIn)
• 71% of U.S. hiring decision-makers feel that looking at candidate’s social media profiles is an effective way to screen applicants (Express)

Today, we’re going to be discussing how to leverage the power of social media to take your recruitment efforts to the next level. We’ll be chatting about the distinct difference between using social to keep great employees engaged while drawing the attention of key networks to open positions at your company. Take a listen now.

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Produced by You Lucky Dog Productions.