Employee advocacy is a powerful tool to amplify your brand’s voice through the people who know it best—your employees. It’s not just about getting key content in front of employees; it’s about creating a program that encourages them to actively share and engage with it. When done right, employee advocacy can increase your brand’s reach, […]
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I’m passionate about creating a space on the internet for brands to drive positive change for their audience. Whether it’s providing entertainment, education, or inspiration, I believe that brands have an obligation to their customers to invest socially in the loyalty that they seek from their buyers. And like any good relationship, it’s a two-way street.
That’s what I love about social. I mean, when’s the last time a billboard responded to your question?